For more than 25 years, Rudy Project has been crafting sport sunglasses, goggles, helmets, and bags that blend technological innovation with a keen eye for aesthetics. From materials to design to construction, everything is rigorously tested by professionals and weekend warriors alike, and then recalibrated until the finished product performs its task perfectly and efficiently. The result? Gear that exceeds the demands of the modern athlete — and looks great doing it.
Last chance: great gear at even better prices
Athletic gear that matches performance and aesthetics.
Sunglasses, helmets, backpacks and more for the serious cyclist
If speed is the name of your game, gear up with the cycling essentials in this sale. From Rudy Project, you’ll find aerodynamic bike helmets and tricked-out shades made for serious sportsmen. Shorts, jackets and pullovers from Sugoi will be the most stylish things on two wheels.