Amber Schaub founded RuffleButts so that today's little girls could get to wear the same type of cute, ruffled bloomers that she wore as a baby. Schaub's bloomers proved so popular with tiny fashionistas that she expanded her line to include mix-and-matchable open-back swing tops as well as ruffled tops and dresses, legwear, and shoes for both babies and toddlers. Made of 100% cotton, RuffleButts' machine-washable diaper covers come in a rainbow of bright, feminine colors and are wrinkle-free. For the boys, Schaub has created RuggedButts: a full line of boys' clothing featuring bloomers, pants, swimwear, and crawlers. Instead of ruffles, RuggedButts' diaper pants feature sports motifs or unisex graphics (rockets, smiling monkeys) on the back. Adorable!
Spot a piece with your little one's name on it? Snag it before it's too late — each item in this huge assortment is the only one of its kind left in stock. Find some of our favorite items for kids, including casual and dress-up clothes, charming shoes, and more.
RuffleButts' ruffle-embellished bottoms appear on leggings and bloomers, and they're pretty much the cutest things we've ever seen! We also have RuggedButts, a line of boys' clothes that feature animals like monkeys and lions. These darling duds are a huge hit with celebs like Jessica Simpson, Bethenny Frankel, and Jessica Alba.
The kids' color palette for spring and summer is made up of bright hues — we can't get enough of them! "Greens are taking center stage, and everyone should be thinking pink," says our Apparel Buyer, Caroline. Here we have outfits that will keep little ones cool as the weather warms up.
There are few things cuter than little girls dressed up in pretty florals, especially the selection on offer here. Watch tiny trendsetters bloom in dresses, tops, and skirts ruffles, bows, and other frills make this selection that much sweeter.