Sethi Couture

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About Sethi Couture

Designed by company founder Pratima Sethi, Sethi Couture’s award-winning jewelry effortlessly bridges the gap between Old World and new. Sethi Couture’s lacy, feminine rings, necklaces, earrings, and bracelets feature sparkling natural-colored diamonds set in hand-crafted 14- and 18-karat gold designs evocative of the 19th century and lush natural settings. Sethi Couture’s popular True Romance collection emphasizes pieces made of rose cut and old mine cut diamonds set in delicate white gold, rose gold, and black rhodium, while its exquisite bridal collection includes solitaires, stackng bands with side engraving, and teardrop necklaces for the vintage bride. Since its founding in 2009, the company has rapidly attracted a dedicated following among the celebrity set: Gisele Bundchen, Maya Rudolph, and Gwen Stefani are just a few famous women photographed wearing Sethi pieces.

New Sales Featuring Sethi Couture

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Past Sales Featuring Sethi Couture

Sale Ended June 02, 2011

Fine Jewelry by Sethi Couture and Tito Pedrini

Classic jewelry motifs get a thoroughly modern update here, in a sparkling selection of must-have styles. If it's a statement piece you're after, look no further than the Art Deco-inspired baubles—or pile it on with an assortment of vibrant multi-strand necklaces and bracelets you'll turn to again and again.

Sale Ended February 18, 2015

Early Access: Fine Jewelry Feat. Sethi Couture

Striking gemstone pieces to take your everyday ensemble to the next level.

Sale Ended February 17, 2015

Luxury Jewelry Spotlight: Initials, Symbols & More

Last-forever stunners make ideal last-minute Valentine’s Day gifts.

Sale Ended August 28, 2010

Fine Jewelry by Nam Cho, Moritz Glik, and Sethi Couture

This trio of designers know how to dazzle. Look to Nam Cho for exotic earrings that drip with diamonds (and sophistication). Sethi Couture offers an array of jewels influenced by everything from Art Deco to Faberge. And Moritz Glik’s earrings, bracelets and rings bring together architectural shapes and exquisite gems.