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About Simplify

You’d be hard-pressed to find an accessories brand that lives up to its name better than Simplify. Ever mindful of the super-crowded schedule of the modern man and woman, Simplify has created a line of watches that is sleek, minimalist and oh-so-subtly futuristic (think contemporary design, not space disco). Fashioned from stainless steel cases and suede straps, Simplify’s timepieces derive their eye-catching quality from bold color-blocking and linear features. Our personal favorite is the 500, whose digits have elegantly “fallen” off its face.

Past Sales Featuring Simplify

Sale Ended February 05, 2013

Breed Watches

These sturdy timepieces with artfully crafted cases will no doubt grab the attention of onlookers. The solid yet elegant Lucan, Arnold and Alpha models emphasize the numbers 12, 8, 10 and 4, instead of the usual 12, 3, 6 and 9. But it’s not just the little details that separate these watches from the crowd—their durability, versatility and luxe quality ensure that they, and you, stand out.

Sale Ended June 20, 2013

Breed Watches

These sturdy timepieces with artfully crafted cases are made to attract attention. The solid yet elegant Lucan puts the emphasis on the numbers 12, 4, and 8 (rather than 12, 3, 6, and 9), while the Benny’s face is totally off kilter — a small, but definitely interesting detail.

Sale Ended October 22, 2013

Breed Watches

These sturdy timepieces with artfully crafted cases are made to attract attention. The solid yet elegant Lucan puts the emphasis on the numbers 12, 4, and 8 (rather than 12, 3, 6, and 9), while the Bravo looks like it could be worn by a military test pilot.

Sale Ended April 11, 2014

Trend Watch: Nato Straps

Sharp timepieces with sporty, military-influenced ribbon bands.