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About Smart Turnout

Smart Turnout’s name comes from the British military term “smartly turned out,” which means “looking one’s best.” Founded in 1999 by Scots Guards officer Philip Turner, this London-based label offers men’s clothing and accessories evocative of traditional British style and heritage. Smart Turnout’s bags, scarves, watch box sets (a watch plus four nylon grosgrain watch bands), and knitwear reproduce the vibrant color combinations used by prestigious British and American institutions. What could make a guy feel more ready to do battle at the office than pulling on a pair of socks named for the Adjutant General’s Corps or the Queen’s Dragoon Guards? Other nods toward preppy personalization include ribbon belts, cricket sweaters, and regimental ties inspired by the Royal Marines and Navy, top English education institutions (Eton, Harrow) and the U.S.’s Ivy League universities.

New Sales Featuring Smart Turnout & more

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Past Sales Featuring Smart Turnout & more

Sale Ended September 29, 2015

Wear It Now: Wool Suiting

​Get serious ​about ​style ​with thi​s​ season's​ fabric of choice

Sale Ended August 30, 2015

Made in L.A.: Pocket Square Clothing & SPROOS

Ties, pocket squares, and dress shirts for stylish guys unafraid of standing out

Sale Ended August 07, 2015

The New Preppy Look

Ivy League-inspired style for today, featuring Smart Turnout's clever closet staples and accessories

Sale Ended May 29, 2015

Preppy Staples for Suited Men

Bring boarding school style to the board room with traditional staples by Smart Turnout and more

More Styles by Smart Turnout