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About Smart Turnout

Smart Turnout’s name comes from the British military term “smartly turned out,” which means “looking one’s best.” Founded in 1999 by Scots Guards officer Philip Turner, this London-based label offers men’s clothing and accessories evocative of traditional British style and heritage. Smart Turnout’s bags, scarves, watch box sets (a watch plus four nylon grosgrain watch bands), and knitwear reproduce the vibrant color combinations used by prestigious British and American institutions. What could make a guy feel more ready to do battle at the office than pulling on a pair of socks named for the Adjutant General’s Corps or the Queen’s Dragoon Guards? Other nods toward preppy personalization include ribbon belts, cricket sweaters, and regimental ties inspired by the Royal Marines and Navy, top English education institutions (Eton, Harrow) and the U.S.’s Ivy League universities.

Past Sales Featuring Smart Turnout & more

Sale Ended February 23, 2015

Best Investment: The Navy Suit

Modern updates to the traditional menswear staple, plus go-to accessories to complete the look.

Sale Ended January 11, 2013

75% Off Sweaters

Choose from a great selection of cardigans, crewnecks, chunky knit, and more. Whether you're looking to add another layer of warmth or a pop of pattern to your winter outfit, this sale fits the bill.

Sale Ended December 11, 2014

Gifts for the Guy Who Has Everything

Stylish surprises by brands like Ghurka and Alexander McQueen.

Sale Ended June 11, 2012

Get the Look: Nantucket-Bound

If you’re heading to the Northeast for a little relaxation this summer, this sale has everything you need to look your best while you blend in with the locals. From clothing to shoes to accessories, our picks expertly toe the line between classic prep and modern style.

More Styles by Smart Turnout