Society for Rational Dress

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About Society for Rational Dress

L.A.-based clothing designer Corinne Grassini founded her chic women’s label Society for Rational Dress after studying sociology, of all things, and pattern-making. Named after a 19th-century English group that rallied against the use of constricting Victorian undergarments, SFRD exhibits Grassini’s love for defying trends and breaking rules. Classic but contemporary, SFRD’s drop-sleeve dresses, silk tank tops, lace-up ribbon shoes and other designs are architectural yet feminine, edgy yet easygoing. Accessories like the Valley Bag backpack, a rucksack with a fold-over top, resemble revitalized antiques; subtle metal accents lend the brand a rebellious spirit. With Society for Rational Dress, let fashion freedom ring.

Past Sales Featuring Society for Rational Dress

Sale Ended February 21, 2011

The New Romantic

Meet the new romantic! A marriage of traditionally feminine and tough details give this crop of dresses, separates and accessories a distinctly modern appeal. Bows, lace and rosettes adorn dangerously high stilettos; drapey silk chiffon tops are less romantic thanks to dangling chain links; and a ruffled silk dress feels more punk than girly when rendered in eye-popping fluorescent pink. There is plenty to fall in love with.

Sale Ended March 12, 2011

Blouses & Tops Under $49

From borrowed-from-the-boys button-downs to silk tanks rendered in rich jewel tones, find all the tops you'll love wearing this season. Also on offer, layer-friendly tanks, organic cotton styles, lightweight cardies, and silk styles that look great paired with denim or tucked into a pencil skirt.

Sale Ended December 28, 2010

Last Chance: Women's Final Sale up to 90% off!

Consider this sale your go-to source for an extensive range of designer apparel. From floor-sweeping dresses, to artful downtown-style separates, to relaxed loungewear, find nearly every sartorial need addressed by a slew of of-the-moment labels.

Sale Ended January 18, 2011

We've Got Your Size: Dresses 4-6 - 1/17/2011

Take the guesswork out of dress shopping with a hot designer sale tailored exclusively for your size range. Discover to-the-floor maxi dresses as well as easy-wearing shifts, jumpers, minis, and more.