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About SoftBaby

SoftBaby’s designer 100 percent organic cotton baby clothes and accessories will help your little one mix-and-match in style. Based in New York, this emerging designer brand designs soft unisex onesies, blankets, pants, and rompers for boys and girls ages zero to 18 months. Many of SoftBaby's patterns and graphics are uniquely designed — anchors, stripes, dots, chevrons and much, much more — and are printed with lively colorful ink. Padma Lakshmi and Kourtney Kardashian are just two of the many celebrity moms who have scooped up SoftBaby’s wares for their mini fashion plates.

New Sales Featuring SoftBaby

Shop 1 New Sales

Past Sales Featuring SoftBaby

Sale Ended December 07, 2014

Down to Earth: Organic Outfits Feat. SoftBaby

Adorably easy pieces in the comfiest all-natural fabrics.

Sale Ended July 08, 2014

Weekly Roundup: Buyers' Top Picks

Our favorite brands and styles from this week's can't-miss sales.

Sale Ended April 14, 2015

100 Top Spring Picks

A curated list of our seasonal favorites

Sale Ended October 04, 2013

SoftBaby: Onesies & More

Babies go through SO many clothes...that's why parents need to stock up on soft onesies and rompers. Our buyers love the ones here because they're made with organic cotton, and the darling patterns are created using natural water-based inks. The prints are simple and sweet, and include sailboats, stars, stripes, and more.

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