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About SoftBaby

SoftBaby’s designer 100 percent organic cotton baby clothes and accessories will help your little one mix-and-match in style. Based in New York, this emerging designer brand designs soft unisex onesies, blankets, pants, and rompers for boys and girls ages zero to 18 months. Many of SoftBaby's patterns and graphics are uniquely designed — anchors, stripes, dots, chevrons and much, much more — and are printed with lively colorful ink. Padma Lakshmi and Kourtney Kardashian are just two of the many celebrity moms who have scooped up SoftBaby’s wares for their mini fashion plates.

New Sales Featuring SoftBaby & more

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Past Sales Featuring SoftBaby & more

Sale Ended January 24, 2016

PJs & More Feat. BedHead

Outfit them for snuggly rest and relaxation

Sale Ended December 07, 2014

Down to Earth: Organic Outfits Feat. SoftBaby

Adorably easy pieces in the comfiest all-natural fabrics.

Sale Ended July 24, 2015

Organic Outfits Feat. Purebaby

The softest cotton clothes for the littlest boys and girls

Sale Ended February 07, 2016

Hugo Loves Tiki: Organic Clothes for Baby & Kids

Comfy basics with a punch of style: jumpsuits, leggings, sweats, and more

More Styles by SoftBaby