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About Standard Issue

Texas-born fashion designer Hyden Yoo walked away from a sweet consulting gig in Chicago to try his hand at designing clothing in the Big Apple. The result? Standard Issue, his chic line of military-inspired men’s clothing. Yoo’s D.I.Y. spirit has served him well: Completely self-taught, he’s attracted praise from fashion editors and amassed his own army of followers with his timeless officer coats, epaulet sweaters, and trim button-down shirts in muted army greens, grays, and blacks. In addition to founding his flagship line, Hyden Yoo designs an eponymous label featuring crisp cotton blazers for men, boxy woven blouses for women, and many other styles. Fun fact: Yoo was the season three winner of NBC’s <i>Fear Factor</i> and used his prize money to start his clothing business.

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Past Sales Featuring Standard Issue

Sale Ended October 28, 2011

Get the Look: Man on Campus

Sure, you graduated more than a few years back, but there’s nothing wrong with a return to collegiate style—especially when it’s this good. Stock up on everything from university stripe shirts and smart chukka boots to preppy pea coats and varsity jackets in this sale, and get ready to make the grade.

Sale Ended April 25, 2011

Spring Outerwear: Up to 80% Off

The temperature may be rising a bit, but it’s not summer yet. And you still need something to stave off the chill in the spring air. We’ve got you covered with this massive collection of outerwear—from casual windbreakers, to trim leathers, to classic trenches. Whatever your style, grab that perfect transitional jacket here and wear it clear through the season.

Sale Ended November 04, 2011

Get the Look: Weekend Wear

Sure, you can lose the tie when the weekend hits, but that doesn’t mean it’s time to slip into your finest workout gear and pretend it’s proper clothing. Make sure your off-the-clock look is up to snuff with this collection of casual gear. From perfectly slim jeans and jackets to sturdy bags and sneakers, it’s everything you need to keep that style kicking on Saturday and Sunday.

Sale Ended April 03, 2012

Restock Your Closet

Whether you’re looking to completely rebuild your wardrobe or just fill a few important gaps in your repertoire, we’ve got you covered in this sale. Stock up on stylish picks from a host of great brands, and take on the spring in top form.

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