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About Superdry

Purveyors of cool casualwear Superdry may be based in the UK, but the brand’s aesthetic is all about classic Americana filtered through contemporary Japanese streetwear. The result? Clothing with a heritage feel, modern twists, and updated cuts that bring everything firmly into the modern age. No wonder they’ve managed to keep things going for over 25 years in more than 20 countries worldwide.

Past Sales Featuring Superdry

Sale Ended November 08, 2011

Tailgate Sunday: Hoodies, Jeans & Sneakers

You don’t actually have to be tailgating to wear the stylishly easygoing clothing and accessories in this massive game day-themed sale. The perfect hoodie, the perfect pair of jeans or sneakers—these are integral parts of your wardrobe. Then again, if you are tailgating, putting 'em all together certainly wouldn’t hurt matters.

Sale Ended November 10, 2011

Four Ways to Wear Plaid Shirts

Whether you play it up, tone it down, or use it to give new, autumn-friendly life to your warm weather gear, a plaid shirt is an endlessly versatile part of your wardrobe. Learn a few tricks and techniques for wearing one here, and then pick your favorite—or favorites—from our massive selection.

Sale Ended February 28, 2011


Americana—interpreted by Japanese streetwear, and executed by Brits. It may sound like an iffy proposition, but as our debut collection from UK casualwear giants Superdry shows, the combination is actually quite impressive. From logo hoodies to plaid workshirts, these pieces are the perfect way to add a bit of vintage-inspired edge to your wardrobe.

Sale Ended October 23, 2011

Sneakers, Headphones, & Hoodies

This massive selection of gear has pretty much everything you need to take to the streets in style. Hoodies in a swath of colors and cuts? Check. Classic kicks in leather or canvas? Check. And headphones to keep your soundtrack going no matter where you roam? Check, too. Just don’t forget to grab something to plug 'em into—plus some jeans and a tee—before you leave your place.