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About Superga

Superga Italia began making high-quality rubber-soled shoes for men, women, and children long before sneakers became the wardrobe staple they are today. Founded in 1911 in Torino, Italy by entrepreneur Walter Martiny, Superga stepped up its game in 1925 when it introduced the Superga 2750 Heritage: a timeless tennis sneaker, made with breakthrough vulcanized rubber (the same weatherproof, bouncy material used in tires), that represents the ideal shoe for sporting and everyday comfort. Superga continues to produce its iconic 2750 kicks — as well as rain boots and high-tops for kids — in a huge range of colors, prints, and fabrics, from grey cashmere to metallic silver. In recent years the label has designed a Disney-themed series and also come up with a collection for The Row, the high-end fashion label by Mary-Kate and Ashley Olsen.

New Sales Featuring Superga

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Past Sales Featuring Superga

Sale Ended November 04, 2013

Shoes, Shoes, Shoes!

When it comes to shoes, we know parents love having lots of choices — Velcro sneakers, bow-embellished flats, Mary Janes, rain boots, and more — we have them all. Peruse this collection of styles; we know you'll find something fabulous for tiny toes.

Sale Ended June 28, 2014

Gant for Boys

The NYC brand’s preppy summer standards, from rugby-striped polos to madras shorts.

Sale Ended April 04, 2014

Superga Kids' Shoes

Cool and colorful kicks from the classic Italian brand.

Sale Ended June 23, 2014

Shoe Shop: Play Shoes

Super-cool sneakers, dressed-up flats, and more to wear everywhere this summer.

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