Superga Italia began making high-quality rubber-soled shoes for men, women, and children long before sneakers became the wardrobe staple they are today. Founded in 1911 in Torino, Italy by entrepreneur Walter Martiny, Superga stepped up its game in 1925 when it introduced the Superga 2750 Heritage: a timeless tennis sneaker, made with breakthrough vulcanized rubber (the same weatherproof, bouncy material used in tires), that represents the ideal shoe for sporting and everyday comfort. Superga continues to produce its iconic 2750 kicks — as well as rain boots and high-tops for kids — in a huge range of colors, prints, and fabrics, from grey cashmere to metallic silver. In recent years the label has designed a Disney-themed series and also come up with a collection for The Row, the high-end fashion label by Mary-Kate and Ashley Olsen.
Standout picks from the week's most in-demand sales.
Casual, mix-and-match basics for school days and play dates all season.
Have an upcoming special occasion? We've got what little ones need for their feet. Choose from sparkly tap shoes, pretty flats, and more.
Looking for the perfect pair of cute shoes to complete your little one's winter ensemble? L'Amour and Angel, featured in this adorable sale, has everything for boys and girls, from classic styles to looks for trendy tootsies. Choose from colorful Mary Janes, faux fur flats, Velcro sneakers, cool boots, and more. These kicks can handle hours on the playground.