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About Tart

Tart Collections is the quintessential California clothing brand. Founded by husband-and-wife team Jamie and Dana Finegold, the label specializes in sexy-cool t-shirts, sleek jersey dresses, and sportswear essentials for lovers of laid-back chic. Tart's fitted jackets, velvet and studded leggings, white lace rompers, and casually elegant print and tie-dye maxi-dresses flatter women’s curves and come in gracefully draping modal/spandex or challis fabrics. The convertible Tart Infinity dress — possibly the brand's best-known creation — offers an ingenious solution to brides-to-be who are struggling to outfit their bridesmaids in appealing yet affordable wedding attire; the slinky dress can be worn in a seemingly endless number of variations, its straps wrapped, twisted and stretched to fit any number of shapes. Since launching its first collection in 2004, Tart has attracted a loyal following in Hollywood, including Alessandra Ambrosio, Kourtney Kardashian, Katy Perry, and Nicky Hilton (spotted wearing her tiered, polka-dot Giselle dress).

New Sales Featuring Tart & more

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Past Sales Featuring Tart & more

Sale Ended March 12, 2015

Throw-on-and-Go Dresses

Easy all-in-one pieces to solve morning outfitting in a second flat.

Sale Ended April 05, 2015

Autumn Essentials: Fall Maxis

The versatile staple for breezy weekends as the weather cools

Sale Ended May 21, 2015

One-Piece Perfection: Jumpsuits & Rompers

These fashion must-haves make effortless style super easy

Sale Ended February 15, 2015

Rachel Pally: Up to 60% Off

Serious deals on the designer's sweeping maxi dresses, jersey knit tops, and more.

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