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About Tovar

Since its 2011 debut, the contemporary men’s clothing label Tovar has landed on the “brands to watch” lists of many a fashion critic — and it’s plain to see why. Tovar’s crisp cotton twill pants, softly draping sweatshirts and cardigans, linen blazers and baseball jackets and other designs hint at the military aesthetic without losing their casual, relaxed vibe. The result: threads friendly to seasoned jetsetters and budding fashionistos alike. An alumnus of Band of Outsiders, Rock & Republic, Orthodox and other celebrated menswear labels, Tovar founder Terence Yeung sticks to simplicity and functionality in designing his collections. We think it’s a winning formula.

New Sales Featuring Tovar

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Past Sales Featuring Tovar

Sale Ended July 20, 2014

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The summer essential, sorted for easy selection.

Sale Ended August 18, 2014

Warm Days, Cool Nights

Swim trunks, hoodies, and more for those long stretches at the beach.

Sale Ended September 14, 2014

Rugged Weekend Wear

Outerwear, sweaters, and more for whatever out-of-the-cubicle adventures you have in store.

Sale Ended September 14, 2014

Fall Outerwear

Modern half-zips, rain jackets, and more to take on the season in style.

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