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About Velour

If you like Velour’s subdued take on modern basics, you’ve got founder Per Andersson’s grandmother to thank for it. Back in 1997, Andersson was looking through his grandma’s old clothing shop — in business for 50 years, before it shuttered in the mid-1980s — and decided to take advantage of all the dead stock clothing at his disposal. He and a few friends launched Nostagi, a shop that offered new gear alongside the old. By 2002, Nostalgi’s success had inspired Andersson & Co. to launch their own line of men’s and women’s apparel. Since releasing its first collection in 2005, Velour has grown into a global brand — selling its effortlessly tailored tunics, dresses and other clothes everywhere from Japan and the U.S. to its home base in Gothenburg, Sweden.

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Past Sales Featuring Velour

Sale Ended February 28, 2012

Shirt Shop

A sharp shirt is a truly indispensable wardrobe item. But there isn't just one type of sharp shirt. You need something for the office, of course. But you also need a solid selection of off-the-clock options. In this massive sale, we’ve got you covered on all fronts.

Sale Ended February 28, 2012

Spring Preview

Get set for the season ahead with this lineup of stylish wardrobe essentials. No matter what your taste, we've got the gear to match — so get moving, and then get ready for spring.

Sale Ended August 27, 2015

Chinos Stock-Up

The indispensable closet staple, in fresh hues for the season ahead

Sale Ended August 28, 2015

The Ivy League Look

The new preppy look, featuring Gant, Levi's Made & Crafted, and more

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