Famous for its Moorea-style swimwear and resort wear for men, Vilebrequin is a staple among beach goers in the south of France. Launched in 1971 from tony St. Tropez, the French label reinvents the designer bathing suit by using quick-drying fabrics such as spinnaker canvas and fun, colorful patterns. Vilebrequin’s stylish drawstring trunks in varying lengths are sure to earn you attention around the pool; after finishing your laps, dress up in one of the label’s casual terry polo shirts. Comfortable pants, cotton button-down shirts, bucket hats and other pieces offer the same laid-back, summery appeal as Vilebrequin’s swim shorts. With its tasteful prints and practical designs, Vilebrequin offers freedom and elegance for men who appreciate impeccable style and quality.