Brands You Should Know


What do Marlon Brando, The Ramones, and ace pilots in WWII have in common? A love for Schott, one of the most iconic American brands still in existence.

Schott in 1953: Brando in 'The Wild One'

Exactly 100 years ago on the Lower East Side in New York City, brothers Irving and Jack Schott started producing raincoats in their basement, which were sold door-to-door and called after Irving’s favorite cigar, the “Perfecto.” In the mid ‘20s, Schott NYC became the first company to ever put a zipper on a jacket.

Another first: In 1928, they made the first leather motorcycle jacket. It sold for $5.50 at a Harley distributor in Long Island, and was embraced by real-deal bikers from the start.

At the beginning of WWII, the United States Air Force commissioned Schott to design a “bomber jacket” for American soldiers in Europe and the Pacific, as well as melton wool naval pea coats for guys on deck. Schott kept their military contract for 60 years.

The Perfecto was eventually worn by a young man named Marlon Brando in the now iconic 1954 film “The Wild One,” the first film about outlaw bikers. This association led to the jacket being banned at schools across the country.

Unsurprisingly, in the ‘70s and ‘80s the Perfecto became an integral part of the punk uniform, being worn by icons like The Ramones and The Sex Pistols and trickling all the way down to the riff raff trying to get into the CBGB.

Today, Schott NYC is still family-owned and producing pieces worthy of their heritage. Check out our sale today for exactly the type of outerwear that’s been trusted by style icons for the last century.

Shop Schott Outerwear on Gilt >>

  • Facebook
  • Twitter
  • Digg
  • email
  1. Pingback: poplar table

  2. Pingback: Diindolylmethane

  3. Pingback: dryer cleaning houston

  4. Pingback: canola

  5. Pingback: natural sleeping pills

  6. Pingback: digital marketing agency london

  7. Pingback: Training kids to use toilets

  8. Pingback: payday loans

  9. Pingback: suara bakrie

  10. Pingback: gcsrdsmgkrnggkxrv

  11. Pingback: URL

  12. Pingback: Dog Bed

  13. Pingback: scmrgscvgxrfmgckg

  14. Pingback: qzdcgzscbfsdgvvhid

  15. Pingback: gcrmgskrfhxfsxg

  16. Pingback: nose surgery nyc

  17. Pingback: click

  18. Pingback: The Expendables 3 on line

  19. Pingback: Download Expendables 3

  20. Pingback: download free The Expendables 3

  21. Pingback: download The Expendables 3

  22. Pingback: free download The Expendables 3

  23. Pingback: online,

  24. Pingback: download The Expendables 3 free without membership

  25. Pingback: DEEP SEEKEING

  26. Pingback: calgary seo companies

  27. Pingback: indretningsarkitekt

  28. Pingback: mortgage lending Dunwoody

  29. Pingback: buy youtube views

  30. Pingback: quality products

  31. Pingback: xxx goats

  32. Pingback: landscaping las vegas

  33. Pingback: dragonnest

  34. Pingback: the lovelady center birmingham al

  35. Pingback: best ecommerce site

  36. Pingback: Continuing education

  37. Pingback: Tube Viper X Price

  38. Pingback: penis enlargement pills

  39. Pingback: Making Money

  40. Pingback: mmpr licensed producers mmpr licensed producers

  41. Pingback: paleo recipe book

  42. Pingback: m88bet

  43. Pingback: arganolie discount

  44. Pingback: lawyer directory

  45. Pingback: Oven repair

  46. Pingback: nfl jerseys shop

  47. Pingback: e-cig

  48. Pingback: Rhodes

  49. Pingback: bedroom furniture online

  50. Pingback: try searching here

  51. Pingback: ear cleaners for dogs

  52. Pingback: nujet tech

  53. Pingback: Ultralase Reviews

  54. Pingback: Orlando vacation homes

  55. Pingback: Penis enlargement

  56. Pingback: roz grammes

  57. Pingback: natures comfort reviews

  58. Pingback: sports

  59. Pingback: corsets south africa