Skin (and the care there of) is the most fundamental element of a beauty routine: since skin is the foundation for your makeup, as well as central to your first impression, it's essential to prioritize skincare. At its most basic, a skincare regimen comprises a great face wash and moisturizer formulated to your skin type (oily or dry? Sensitive or normal?) But there are so many more components of a complete routine, from the (mandatory!) sunscreen to an awesome exfoliator. Firming and brightening face masks, antiaging products and smoothing serums share shelf space with cleansers, toners, eye creams and lip balms, plus all the products necessary to apply the multitude of must-have products. Take care of your skin early to minimize the amount of damage control you have to do later (just one of the many things your mother was right about!) and start your routine out right with the specially selected, highly effective skincare products on Gilt.