“We see beautiful where others do not,” say the folks at the Dutch men’s clothing label Avelon. You’ll see beautiful when you check out Avelon’s menswear collection — an elegant blend of contemporary and counter-intuitive. Award-winning fashion designer Erik Frenken puts a smart spin on classic shapes like men’s bomber jackets (his is a basic black style featuring sleek leather panels at shoulders and back), fitted wool blazers, striped button-down shirts, cropped pants and linen T-shirts. Subtle and slightly avant-garde, Avelon is the perfect brand for those moments when you're getting in touch with your artistic side, or paying homage to the best of European fashion design.
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Tailoring essentials for modern gents, including suits, blazers, and outerwear, from a Savile Row institution
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