Brunello Cucinelli is the king of Italian cashmere. Since 1978, this master of fine craftsmanship has been creating luxury pieces that not only feel great but that you can feel good about wearing. Cucinelli is famous for creating luxury garments that have a conscience, and his business practices — from revitalizing the village of Solomeo, where his headquarters are based, to paying his employees well above the national average — have earned him enthusiastic accolades for enlightened entrepreneurship, including the Olivetti Foundation’s the 2009 Imprenditore Olivettiano prize. From his outerwear to his knit accessories to his world-renowned sweaters, these pieces are meticulously tailored and designed to weather shifts in climate and style by harmoniously fusing traditional silhouettes with contemporary detailing. In Cucinelli’s approach to both style and enterprise, the result is a conscientious elegance in a smartly modern context.