Cult Of Individuality

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About Cult Of Individuality

Fashion designer Ron Poisson launched Cult of Individuality in 2009 with a simple, if lofty, goal: make denim jeans so comfortable and well-cut that they became your favorite pair. A few seasons in, and things are looking good. Cult of Individuality designs a full run of men’s and women’s jeans, and their range of washes has something to satisfy every palette. Whether they’re slim and inky, relaxed and distressed, made of Japanese selvedge denim or 100 percent cotton, these are the jeans you’ll never want to take off. Be sure to check out the brand’s other designs, including the Kismet denim jacket with corduroy trim and the classic Heritage jean jacket.

Past Sales Featuring Cult Of Individuality

Sale Ended April 17, 2011

Jeans in Your Size: 30 - 4/15/2011

Our latest denim sale cuts straight to the chase—everything is exactly your size. And with a wide array of cuts and washes on offer, from a slew of top brands, there’s something for every taste. No muss, no fuss. Easy.

Sale Ended December 24, 2011

Final Few: Up to 70% Off

Once in a great while, we wind up with some items that haven't found their way to a good home. It’s tragic, we know. But don't worry, there’s a silver lining. We’re offering them to you — at steeper-than-ever discounts — so we can make way for new gear. We’ve only got a few of each item in stock, so move fast.

Sale Ended February 18, 2011

Cult of Individuality

If you’re looking for that perfect pair of jeans that feel like you’ve owned them for years—even on the first wear—then look no further. Our selection from the jean-smiths at Cult of Individuality has something for every taste. A slim fit and a faded wash? Check. Something dark and relaxed? No problem. Whatever your style, we’ve got you covered.