Founded in 2010 by Freida Rothman — the talented, NYC-based designer behind Belargo Jewelry — Frida is a girls’ jewelry collection inspired by Rothman's young daughters. Frida's dainty enamel heart- and flower-shaped stud earrings, silver-plated pendant necklaces, and golden rings and bracelets — many of which feature cubic zirconia accents — will add just the right amount of sparkle to your toddler or preteen fashionista's ensemble. Designer-quality yet fun and sweet, Frida is just the thing to keep your little one out of your jewelry drawer!
Fine fabrics and luxe details from the beautiful boutique brand
Total statement-makers, crafted in the U.S.A.
Life-of-the-party pieces with plenty of whimsical frills.
The ultimate holiday treats: stuffed rabbits, classic storybooks, and more.