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About Genetic Denim

In 2006, fashion designer Ali Fatourechi toured Europe in search of the necessary ingredient for Genetic Denim — a line of jeans distinguished by a second-skin fit. Fatourechi found exactly what she was looking for, and ever since has created denim jeans so lightweight and soft that they feel like pajamas. Genetic’s Shya cigarette jeans (available in traffic-stopping shark tooth!), Shane faux-front cigarette jeans, James skinny jeans, and other women’s styles feature super-modern cuts that love your curves and flatter every shape. For men, straight-legged jeans and shorts come in an array of washes and colors, from white to dark blue. For those days when you don’t feel like jeans, Genetic Denim offers a selection of casual denim dresses like the Sylvia — a light-blue shirt dress worn by the likes of supermodel Alessandra D'Ambrosio.

New Sales Featuring Genetic Denim & more

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Past Sales Featuring Genetic Denim & more

Sale Ended July 27, 2015

Get It Right: Casual Friday

Keep it cool yet professional with laid-back office attire

Sale Ended August 31, 2015

Dark Denim Feat. Levi's Made & Crafted

Skinnies, bootcuts, and flares in the wear-with-anything wash

Sale Ended April 03, 2013

Ksubi & Neuw Denim - 4/1/2013

Take your denim obsession to the next level with sexy skinnies and cut-off shorts from cult favorite labels Ksubi and Neuw Denim. Bright berry, jade, and mustard hues are cooler than your everyday blues, while moto jackets and camo-printed jeans make for a perfect street style photo opp.

Sale Ended June 12, 2015

Summer Packing List

Travel in style with casual maxis, plane-friendly jumpsuits, bold beach bags, and more

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