It all started in 1990 with a pair of fish cufflinks that the young Annoushka Ducas designed for a local restaurant owner. Now, more than two decades later, Links of London is one of Britain's preeminent jewelry brands, having collaborated on projects with Montblanc, Dunhill, Bedat & Co., and Buckingham Palace, and earning the UK Jewelry Brand of the Year award in 2005, 2006, and 2007. The brand's reputation for beautifully crafted jewelry stems from its elegant but eccentric pieces, all utterly one-of-a-kind. From tortoise-and-hare cufflinks to men's pendant tags in headphone and boxing glove shapes, this is jewelry that keeps its wry sense of humor without losing its sophisticated sense of style.
Convincing your guy to wear a pair of cufflinks shouldn’t be too hard once he sees these modern ones from Links of London. Or perhaps he’d fancy these silver pens, watches and key chains, which also come with a heavy dose of cool Britannia.
If you didn't get want you wanted over the holidays, now is the time to indulge in four days of fashion at prices up to 90% off original retail. Find your favorite designers and brands offering up an assortment of styles and sizes at our most deeply discounted prices
Occasionally we'll have a sale that is so comprehensive it defies description. This is such a sale. The Main Event gathers the best shoes, bags, leather goods and belts from some of our favorite brands. Shoes run from the formal brogued oxfords of Antonio Maurizi to the minimalist sneakers of Sneaky Steves. Bags from Rag & Bone abut ties from Ralph Lauren and cufflinks from Links of London.
Founded in 1990 by Annoushka Ducas and her husband John Ayton, Links of London quickly established a reputation for beautifully crafted jewelry. The brand was inspired by a pair of fish cufflinks that Ducas designed for her mother. Eighteen years later, these eccentric, one-of-a-kind charms, accessories and gifts have fostered an international following. Both men’s and women’s collections are crafted from sterling silver and 18-carat gold and uniquely designed so that “each piece has a meaning and makes you smile.” Links of London has flagship stores in Hong Kong, London, New York and Paris as well as collections in Saks Fifth Avenue, Nordstrom and Harrods. They have collaborated on projects with Montblanc, Dunhill, Bedat & Co and Buckingham Palace and earned the title of UK Jewelry Brand of the Year in 2005 and again in 2006. A distinctive aesthetic and personalized touch is the backbone of the label’s universal appeal, now available at Gilt Groupe.