Llum (pronounced "loom") is the Catalan word for light. It’s also the name of Philly-based designer Amanda Reichert’s clothing label for “bright young things” — active children whose days take them from the playground to a fancy-ish dinner with Mom and Dad. The reversible petticoat dress, springtime-sweet lilac Degas dress, and color-blocked Miro dress feature simple silhouettes and bright colors that pop; pants and polo shirts appeal to creative little boys who can rock their own style. Inspired by nature, Llum’s designs fit girls up to age 12 and boys up to age eight.
Outfit her from head to toe in adorably bold blooms
Can’t-miss deals on a closetful of clothes
Turn up the volume on fall dressing with bold colorblocking and splashy retro motifs
Color her world with vibrant dresses, boldly printed tops, and more