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About Maui and Sons

The three young surfer dudes who founded Maui and Sons had initially set out to conquer people’s taste buds, launching Maui’s Chocolate Chip Cookies in 1980. But one too many burned batches led the trio to rethink their business strategy and switch from homemade sweets to clothing inspired by Southern California’s laid-back, sporty lifestyle. Owned by businessman Richard Harrington since 1989, Maui and Sons designs adult-size and kids' board shorts, bikinis, and other apparel done in bright, bold colors emblazoned with the company logo — which still resembles a chocolate chip cookie, in honor of the brand's origins.

Past Sales Featuring Maui and Sons

Sale Ended May 01, 2016

Swim & Sun Shop: Swimwear

Our edit of stylish sunny-day essentials that'll make a big splash

Sale Ended July 25, 2016

Up to 80% Off: The Swim Shop

Every essential you need to hit the beach in style

Sale Ended August 05, 2016

Swimwear Under $50

Catch some waves (and save some dough) with these go-with-the-flow styles

Sale Ended September 03, 2016

Last Chance: Swimwear

Catch the final of wave of summer with this assortment of trunks and board shorts