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About SOFIA by ViX

ViX creator Paula Hermanny gets inspired every season by the jetsetting glamour gals who don her sexy swimwear. Since 1998, Brazilian-born designer has been crafting alluring, curve-conscious swimwear that boasts striking patterns and luxe signature accents. Best-sellers include string bikinis with Lucite bands and gold-plated fasteners at the hips and between the cups. The label also carries stylish one-pieces, as well as elegant tunics, sundresses, and coverups that easily go from swimming pools to posh summer parties.

New Sales Featuring SOFIA by ViX

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Past Sales Featuring SOFIA by ViX

Sale Ended June 27, 2017

Everything 80% Off: For Her

The only thing better than grabbing one steal is grabbing them all

Sale Ended August 13, 2017

Dive In: One-Pieces & Cover-Ups

A kaleidoscope of statement-making suits for your next getaway

Sale Ended July 17, 2017

The Swim Shop

Hit the pool in style with vibrant bikinis and statement one-pieces

Sale Ended June 01, 2017

Up to 70% Off: Swimwear Separates

Mix and match these pieces for endless beach day options

Sale Ended June 29, 2017

Vix & Sofia by Vix: Up to 70% Off

Soak in the sun with Brazilian beach-inspired swimsuits, cover-ups, and more

Sale Ended May 18, 2017

All Under $39: Swimwear

Water-bound bikinis, one-piece suits, and cover-ups

Sale Ended July 24, 2017

Everything 60% Off: For Her

Score the summer's best steals on a wardrobe upgrade

Sale Ended April 24, 2017

Stylish Swimwear & Cover-ups

Everything you need for a waterfront escape

More Styles by SOFIA by ViX