Launched by L.A.-based entrepreneur David Bonaventura in 2008, Tsovet designs Swiss-made watches that combine traditional craftsmanship, cutting-edge technology, and an understated, utilitarian aesthetic. Instead of going through the archives of horological history, Tsovet derives inspiration from motors, aviation, and industrial tools — in other words, functionality is king. Inspired by vintage avionic instruments, the water-resistant SVT-AT76 (square face) and SVT-FW44 (round face) feature precise Swiss quartz movements, premium Italian leather watch bands, and matte-finished, stainless-steel cases. And let’s not overlook the SVT-GG42, a distinguished timepiece whose all-black dial, face, watch band, and hands give it a futuristic and dramatic look. Tsovet’s wares are proof that analog authenticity is always in style.
Featuring the super popular bracelets from Miansai, a host of sleek timepieces from Triwa, Carucci, and Cerruti, and more, there’s plenty on offer to add a bit of personality to your spring style.
High-tech, Swiss-made watches in stainless steel and rose gold.
Unique timepieces that couple vintage-industrial aesthetics with precise Swiss movements.
Featuring Tsovet — a brand inspired by industrial tools and motor gauges — upgrading from that old wristwatch has never been easier. Whether it’s a blacked-out chronograph or a rose gold-bezel Cerruti watch, this sale features plenty of elegant, stylish timepieces that easily transition from day to night.